This post ended up being authored by visitor factor Mark Brooks, an analyst/consultant whose we we blog Online Personals Watch summarizes the day-to-day internet industry news that is dating.
Early in the day this week InterActive Corporation (IAC), which has and operates popular premium dating web web web sites Match.com and Chemistry.com, launched a totally free dating internet site called DownToEarth.com (you can have a look at an ad for the recently launched web web site right here). The somewhat counterintuitive move is IAC/Match.com’s reply to Plentyoffish.com, a favorite free dating internet site that was long term by one guy away from their apartment (he now has a office and a tiny group).
DowntoEarth.com had been started by Jacob Solotaroff whom invested a year due to the fact manager of item management and user integrity at match. Now the site is run by him away from Dallas, where Match can be based. Evidently IAC thinks if some one will probably place Match away from company, it might since very well be Match.
Probably the most interesting function on the brand new web web site may be the RealRatings individual ratings system for ranking the precision of people’s pages against actual life. Users who post love and seek.com photographs that are inaccurate pages of on their own are ratted away by other users who’ve been on a romantic date using them. Users can grade the precision of profiles on a scale of just one celebrity to 5 movie movie stars as soon as they’ve been on a face to handle date. 1 star means “not even close” and 5 movie stars mean “true to life. ” Could this end up being the end of white lies on dating pages?
Here’s a glance at exactly just just how a few of the free competition DowntoEarth is supposed to be facing down with in america, UK, Australia and Canada.
The most truly effective free sites that are dating the united states are:
# 1 Plentyoffish (no. 2 overall on the web category that is dating Dec ’09, #2 in might ’09) number 2 Adam4Adam (#5 general in Dec, #6 in May) # 3 Date Hookup (#6 overall in Dec, # 7 in May) # 4 OKCupid (#12 general in Dec, #14 in May) #5 Mingle2 (#13 general in Dec, maybe maybe perhaps not in top 100 in May) no. 6 MatchDoctor (#32 general in Dec, #33 in May) # 7 WebDate (#33 general in Dec, #22 in May) #8 FriendsReunitedDating.co.uk (#41 in Dec, maybe not in top 100 in May) no. 9 Woome (#46 in Dec, #79 in might) #10 Connecting Singles (#53 in Dec, #55 in May)
As well as in great britain the top free online dating sites are:
# 1 Plentyoffish (#1 general in Dec, no. 1 in May) #2 individual (#2 general in Dec, #13 in May) number 3 FriendsReunitedDating.co.uk (#8 general in Dec, #12 in May) #4 Smooch (#9 general in Dec, #15 in May) no. 5 Freedating.co.uk (#14 general in Dec, #16 in May) #6 ProfilePic (#27 general in Dec, #68 in might) #7 Flirtomatic (#29 overall in Dec, #36 in May) #8 OKCupid (#31 general in Dec, #32 in May) number 9 Speeddate (#44 overall in Dec, #71 in May) #10 Midsummers Eve (#53 general in Dec, #43 in May)
As well as in Australia:
# 1 Plentyoffish (no. 4 overall in Dec, # 7 in May) number 2 Person (#7 general in Dec, number 6 in May) # 3 Matchfinder.com.au (#22 general in Dec, #32 in May) no. 4 Speeddate (#23 overall in Dec, #38 in May) # 5 OKCupid (#27 general in Dec, #30 in May)
90% for the top free online dating sites in the united states and British relocated up positioning from might to December 2008.
Information: might and December 2008, Hitwise Competitive Intelligence USA, British and Australia positions by share of the market of visits, which will be the per cent of online traffic to the category.
# 1 Plentyoffish (number 1 general in Nov) number 2 Kijiji.ca Personals (no. 3 general in Nov) no. 3 Speeddate (#8 overall in Nov)
Data: November 2008, comScore Media Metrix Personals category for Canada.
Disclosure: Plentyoffish and Webdate are consumers of Courtland Brooks, Mark Brooks consultancy.